If you have read any of my blog posts, you will notice the underlying trend that it is my opinion and personal experience, that success is no accident. It is created through the Belief it is possible, which inspires purposeful action, focus, perseverance, and ultimately, work… But if we have to work… Then what’s the real point..?
It’s all very well to dream of a life in a hammock making millions, but the reality is, for most people (including myself in the beginning) we simply replace our existing job with a new “job” online. At what point, if any, does this online business become your income… without being a JOB?
The three tips below are a result of my own experiences and observing the many successful online entrepreneurs I encountered over the last few years, some, living a life that I see as desirable, while others simply living, a new working life, perhaps profitable but none the less, slaving away in front of the computer screen.
You may or may not agree, but for me… I would have never started online if I thought I was simply signing up for a new, high paying job.
The purpose of online business for me was freedom… So what can you start doing right now to join the successful entrepreneurs that have everything in place to truly enjoy the laptop lifestyle? Before we start, I would like to note, it is possible to live this life and probably sooner than you think using a combination of the 3 points below
Step 1: Strategy
Let’s start with the obvious. You have zero chance of living the laptop life if your business can’t be operated from a laptop.
Your strategy determines this
It’s no secret that starting a traditional brick and mortar business is time consuming and comes with long work hours. The reason being, often the particular business an individual opens, is centered on his or her skills and knowledge, and therefore their presence is required for it to operate.
They are directly tied to the business.
This same strategy is often adopted in online business. Many people starting with a more traditional approach as I guess it seems easier initially… Talking with friends, meeting with people, phone calls, they are again tying themselves to the business so tightly that their presence is required to move forward.
The room for scale and automation are impossible using those methods.
Now before anyone gets upset, let me say, running live meetings, webinars, home meetings etc, can be a very financially successful MLM strategy for people that do it well. It is, however, not a laptop lifestyle strategy and not my strategy for this exact reason.
So what can we do?
To have the freedom of working from a laptop, it important to have the majority of our business automated. When deciding on your marketing strategy, start with the end in mind.
Don’t establish yourself as a live public presenter if your end goal is to travel and work from a laptop, stay at home with the kids or live in different areas at different times of the year. Instead, begin by setting up your business so that it is low maintenance and easy to manage from anywhere.
That doesn’t mean you are not fully engaged, I am here writing this to you now… I have just been surfing this morning and now sitting at a small beach side coffee shop on the mid north coast of Australia. I am here… I am working… the big and only difference is the delivery method.
Let me say that again. This isn’t about a 100% automated approach. We are, and must remain engaged with our business and audience. The key difference is how we reach those people
You see, your strategy must without question include communication. We must convey our message… How we do that is up to us. Live presentations, videos, webinars, blogs, social media, emails, 1-on-1 conversations, whatever it is, communication is required.
You get to choose this method, so if it’s the laptop lifestyle you desire… start with a communication method that works with that.
Include automated email software. Include recorded videos that cover specific points that will help not only engage with your audience, but build rapport and a personal touch.
Create valuable content and integrate a system that will continue to deliver that information to your contacts even while you are away. Today, these systems and automated software are as simple as creating a Facebook account. It’s easy… All you have to do is decide… “I want a laptop life and I will set up the appropriate system to achieve that exact lifestyle”
Online Success Coach
Improve your Health, Wealth and Happiness by getting more Awesome tips, Strategies and Videos directly to your inbox
"Thank you Luke, you are doing a great job. Very valuable content if not the best on the internet. Thanks, Summer"
"The training is awesome. Luke does a great job
explaining components of the business and creates Easy to understand
Video Trainings. He really goes
above and beyond any..."
"Thanks to you Luke, I changed my system and tactical approach which will be always thankful my friend :-)
Your instructions and beautiful presentations reveal key moments in the nature of system and the main points for action.
As you can see I already have 50 referrals :-)
This means that my 5 digit monthly income is totally secure..."
"First of all, I'd want to thank Luke for all the attention and personal guidance he provided me with.
In my opinion, people like Luke should be an example to follow among businessmen.
Of course, I'm impressed by the huge size of his team, and the people he sponsors.
He has several thousands of subscribers... man that's a great achievement!
The only thing that impresses me even more is the way he provides personal attention to every member of his team.
I was so amazed when he..."
"Everything has been great
with the training info
(also love the videos) and I
really have to say
responses to questions have been very FAST. I am not
sure what time zone ..."
"My experience has been a very positive one
In these last 12 months or so. I believe it's indispensable to have someone like Luke, who has the experience and integrity"